brand-positioning-theory

github:mike-coulbourn/claude-vibes · first committed 2025-12-13 · source · badge

Provides brand positioning frameworks, the 22 Immutable Laws of Marketing, ZAG methodology, Onliness Statement formula, and positioning templates. Auto-activates during positioning strategy, competitive mapping, and market positioning work. Use when discussing brand positioning, onliness statement, positioning statement, 22 laws, ZAG, Ries and Trout, Neumeier, cherchez le creneau, positioning map,

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Version history

3 commits to this file on GitHub (newest first).

2026-09-21 · commit 5b8afcc · style: clean up prose across commands, agents, skills, and docs
2026-09-21 · commit dd90fcd · refactor(skills): rewrite descriptions as triggers, add load conditions and last-verified notes
2025-12-13 · commit 81a268c · feat: add complete brand identity workflow with skills and enhanced agents

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